Watts new?


14/01/2019 - Crimson Performance Orientation Marketing RT teams up with Cold Dark North

"We are thrilled to be co-sponsoring 3 Cold Dark North races this year alongside our friends at JAM Cycling. CDN are doing amazing things for racing in the North West, over the past few years they have created a strong regional racing identity and have showcased some of the best race circuits the North West has to offer. As a team, we have always been impressed by the professionalism and organisation of CDN founders Deb and Toby. They are passionate about increasing the participation of both men and womens racing in the North West. These core values are shared by our team." Matt Hallam, Team Manager.

CDN kick off their 2019 race series with the Capernwray RR on the 31st of March. A true early season classic, which hosts both a E/1/2/3 Nat B mens race and an E/1/2/3 womens race. 


Entry details for Capernwray RR here

Image courtesy of Ellen Isherwood

13/12/2018 - Crimson Tide

Our Brother Spark feature is now LIVE. Read about the formation of our race team, our aspirations for 2019 and our vision for future years. We are extremely grateful for the support from Brother U.K. and the MD Phil Jones MBE, they have been influential in the growth and success of our race team. Click the link for the full article, grab a cuppa and give it a read.

Click here to read the feature

30/07/2018 - Crimson Performance Race Team Announcement:

Introducing the women's racing chapter.

It was always a big goal for us to diversify the team by supporting both men and women. We originally aimed to launch the women's race team in 2019 but an opportunity opened up for us to support a group of women who had been let down by a team who folded at the start of this season. Their passion for racing and drive to support grassroots women's racing fitted in perfectly with our team values. The team will actively support women's racing in and around the North West, we hope that the women can help boost participation in local races by inspiring like-minded cyclists to give racing a go. We have a strong support network with our sponsors who really engaged with the idea of building a new women's race team. We feel like it's a big step forward in terms of showcasing our sponsors in both men's and women's racing. We are joining a select group of UK elite teams who support both men and women and we are extremely proud of that. 

"I am really excited to be joining Crimson Performance Race Team. As a group we are extremely grateful for the opportunity. We hope to inspire women of all ages, abilities and experience to give racing a go. The buzz we all get from pinning a number on and getting stuck into the action is something we want to share with others. Representing a forward thinking team means a lot to all of us and we are looking forward to seeing what 2019 brings." Jess Hobson-Taylor, Rider. 

In recent weeks the women have been racing across the North West with 4 riders finishing in the top 10 at the Leverhulme GP.

Follow the teams progress on our social media channels #TeamCrimson


Jess Hobson-Taylor

Serena Gorton

Alexandra Kendall-Smith

Alicia Love

Hannah Bruce

Zoe Wilson

Performance Cycling Race

Image courtesy of Ellen Isherwood

14/06/2018 - Crimson Performance is featured in Cycling Weekly. Read all about it by following the link below:


Enjoy :)

28/05/2018 - Memories from the 2018 OVO Energy Tour Series, images courtesy of Alex De Palma.

Bike Performance Training Results

Bike Racking UK

Performance Bike Training Session

Performance Bike Race Day

Bike Racing Performance Test

Bike Riding Racing

Crimson Performance Race Team Announcement

09/04/2018 - Crimson Performance Race Team Announcement:

It’s official we are a confirmed guest team in the Midland rounds of this years OVO Energy Tour Series. 2018 is setting up to be a breakthrough year for Crimson Performance Race Team.

“We are extremely excited to be part of the Tour Series, in our first year as an elite race team we couldn’t ask for a bigger stage to showcase our riders. We have to thank all our team sponsors for making this possible. A big mention goes to Phil Jones, MD of Brother, for pushing forward our intention of competing in this years event. We are really motivated by the opportunity to race against some of the best professional riders in the country. It’s a huge opportunity for our team & we are ready to make the most of it! We are racing in Redditch on the 10th of May & Aberystwyth on the 26th of May. You can watch all the highlights on ITV 4” Matt Hallam, Team Manager.

Race Grid

You can can find out more about the 2018 OVO Energy Tour Series by following this link:


See you on the race grid!